Hack24 hour by hour

This is a copy of the notes I made while at the Hack24 event in Nottingham.

SEO in 2014

SEO is constantly changing and the techniques you’ve heard people banging on about for years probably don’t work anymore. And more than not working, outdated SEO techniques might actually be hurting your position in Google. Check out this infographic for a quick overview of how things shape up in 2014.

Surely this is against brand guidelines?

Walking home after a meeting last night we saw the curious sight of a Morrisons delivery van parked up in our local Aldi’s carpark. Were they checking up on Aldi’s famous deals? Or perhaps Aldi was running low on peas? Either way, it seemed odd at the time.

Increase conversions for the three major types of website

If you have an e-commerce, lead generation or contact list building website this infographic has some great advice to help increase your conversions.

Easy ways to avoid getting hacked

Unfortunately there’s nothing you can ever do to make your website 100% secure, but by following the tips here you can make your site much safer from hackers.

How to use choose strong passwords

Most people understand that using a strong password is important but what does that really mean? And how do you make sure you’re using strong passwords?

How to create a successful website

The first thing you absolutely must do if you want your website to deliver value to your business or organisation is very clearly define what your measurable targets are. These don’t have to be set in stone but you need something to aim at

Business blogging: Coming up with topics for your posts

Coming up with great business blog topics and ideas for posts can be really tricky, especially when you’re first getting started. After the initial excitement of having your new website launch has faded you may be left wondering what to write about. If you’re not careful you could find yourself losing enthusiasm and giving up on your blog. Next thing, your users are wondering if you went out of business because you ‘latest’ post is 18 months old.

Lost in translation

Getting to know your customers and how they talk is important if you want to increase your sales. I began learning this lesson in my first year of university when I went to a pirate party dressed as a software pirate. No-one got it.

Web designers are bad for web design

‘Web designer’ is not a job title and we need to stop using it. Because really, what does a web designer actually do?